Claire Szewczyk content that moves.

Project-based marketing, content, editorial, and publishing work for independent authors and small businesses, maintained alongside full-time roles and continued between positions.

• Develop marketing and content strategies across SEO, email, paid advertising, websites, and audience growth.
• Build and maintain WordPress, Squarespace, and Wix sites to support campaigns, SEO, conversion, and user experience.
• Create and optimize static and video advertising across Meta, Google, TikTok, Amazon, BookBub, and YouTube.
• Built an independent publishing business spanning 38 novels, four Amazon bestsellers, three audio drama scripts, and multiple owned email audiences.
• Produced and edited 16 audiobooks, including a 2023 HearNow Palooza Platinum Winner and SOVAS Finalist.
• Use AI-assisted research, editing, analysis, and prototyping workflows while keeping human review, accuracy, and brand voice central.

Managed multi-channel marketing for a tax-resolution company and consumer financial-education brand, spanning email, SEO, editorial content, social media, paid campaigns, and audience growth.

• Managed three recurring email newsletters for 12,000+ active subscribers, averaging approximately 38% open rates and 10% CTR through segmentation, testing, and audience-focused messaging.
• Produced and managed 15+ long-form SEO articles per month across tax resolution, filing, deductions, legislation, and small-business topics.
• Created landing pages, lead magnets, service content, and conversion workflows that improved organic visitor-to-subscriber conversion from 1.2% to 3.5% within six months.
• Managed social and paid campaign work, repurposing long-form research into channel-native creative and tracking performance to guide future content.
• Built AI-assisted research, editing, repurposing, and QA workflows that reduced content turnaround time by approximately 40% while preserving editorial review and accuracy.

Led digital content and communications for a national Veterans Affairs disability law firm across SEO, email, earned media, educational resources, conversion paths, and cross-functional publishing.

• Managed email communications for an audience of 50,000+ subscribers, averaging approximately 50% open rates and 7% CTR; stronger messaging and segmentation contributed to a 20% increase in lead conversions.
• Wrote, edited, optimized, and maintained 300+ articles and landing pages, helping grow weekly organic traffic from approximately 50,000 to 70,000 visits.
• Spent roughly 18 months identifying and pitching third-party publications, developing story angles, and writing contributed articles for external placement.
• Worked closely with attorneys, subject-matter experts, creative teams, and stakeholders to translate complex legal, medical, and government information into clear, accurate content.
• Created e-books, checklists, worksheets, landing pages, and other educational assets, and contributed to an SEO-first website redesign.
• Scoped, scripted, coordinated, produced, and published a seven-hour VA disability claims course in one workweek; the program reached 5,000+ users.